For Remee Wire & Cable, a world class manufacturer of copper and fiber optic cable, we created a strategy to highlight the strengths of the family run company. After a tour of their headquarters in Florida, New York where we gained an understanding of Remee’s extensive engineering and manufacturing capabilities, we developed a content rich strategy that encompassed: a brand update, the creation of sales materials that included: brochures, sales sheets, folders & a trade show booth. The marketing efforts were driven by blogs, a newly developed website, and social media. The media buy included ads and advertorials in select trade publications.
