• 24/06/16 Uncategorized

    Media Vision Advertising Celebrates Ribbon Cutting in Goshen, NY

    Media Vision Advertising Celebrates Ribbon Cutting in Goshen, NY

    On Thursday June 16th, the Orange County Chamber of Commerce helped Media Vision Advertising celebrate their Ribbon Cutting at their new offices located at 25 Main Street in Goshen, NY.

    A combination of clients, vendors and friends gathered in the second floor offices of the Flatiron Building to cut the ribbon and celebrate the growth of Media Vision Advertising. Media Vision CEO and Strategist, James Danella is looking forward to this new stage of growth for his company. When speaking about his clients and the relationships he and his team develop with them, he noted “We become an extension of our clients.  Like their marketing department down the hall.  That is the ideal kind of relationship.  The more we can do that, the more we learn about our clients, the better relationship.”

    In attendance were several people from the Orange County Chamber of Commerce, representatives from several media outlets including, Time Warner Cable, Straus News and HVNN as well as the Mayor of Goshen Kyle Roddey.  As the Agency of Record for the Orange County Chamber, Media Vision Advertising has established a strong relationship with the Chamber.  Lynn Cione, President of The Orange County Chamber of Commerce spoke about James and the Media Vision Advertising Team revealing “James and his staff are very relational; it is not a transactional business model.  He really gets to know his clients, he gets to know everything including what their value proposition is and he meets them at a very human level.  He meets them where they are.”

    Media Vision Advertising is a full-service advertising agency located in the Hudson Valley. Areas of concentration include advertising, marketing, strategic planning, media buying, content messaging, interactive, social media, and a full menu of design services.  MVA works with clients in many different industries. From locally known mom and pops to businesses with a national reach to entrepreneurs and everything in between, Media Vision approaches every client as an individual to craft strategy and a creative effort geared specifically for their target market.  To learn more about them visit www.mediavisionadvertising.com or call 845-294-3228.

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    Media Vision Advertising Celebrates Ribbon Cutting in Goshen, NY
  • 08/02/16 Uncategorized

    Superbowl 2016 – The Commercials

    When the name of your company has Advertising in it, people kind of expect you to talk about the Superbowl on Monday – arm chair quarterback style. So today, the Monday after the Superbowl, some of the team at Media Vision Advertising is going to share with you our favorites and why we love them:

     

    Taylor, the newest member to our team, liked the Prius Bank Robbers spot. “I just thought it was silly because the robbers were getting away and people were cheering for them with signs and stuff.”

     

    Kara’s favorites were the movie trailers. Specifically the trailer for the new Independence Day movie…”It was exciting, I loved the first movie and I am excited about the new one!”

     

    Laura liked Hyundai’s First Date movie featuring Kevin Hart. “As a mom of two daughters who is married to a slightly overprotective dad, I saw it as a vision for our future. It was brilliant and funny!”

     

    James preferred Helen Mirren’s public service announcement against Drunk Driving for Budweiser. “I thought it was something totally different. I liked the style of her speaking directly into the camera.”

     

    Overall, the mood this year was much lighter than last year’s crop of commercials. We went back to funny which was awesome but we have to say as a group we agree that the spots were for the most part like viewing any other television program. Several of the spots where posted online ahead of time so you lose the excitement of premiering a spot during the Superbowl. We would also like to say that we are in total agreement that the spot we liked the LEAST was the Puppybabymonkey spot. In a word, it was creepy, in three words, hard to watch.

     

    What did you think? Do you agree with any of our favorites? Please leave a comment below.

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    Superbowl 2016 – The Commercials
  • 14/10/15 Uncategorized

    It’s Offical: MVA is the Agency of Record for the Orange County Chamber of Commerce!

    After receiving the official news last week, we couldn’t be more excited to roll up our sleeves and get to work.  We have been closely following the changes going on at the Chamber and are honored to be selected as the agency to work alongside the OCCC team.  Check out our official press release below:

     

    Media Vision Advertising Named Orange County Chamber of Commerce’s Agency of Record

    The Orange County Chamber of Commerce announced last week that Media Vision Advertising would be the advertising, marketing and public relations agency of record for the Chamber for the next three years.  Chamber president Lynn Allen Cione spoke with Media Vision Advertising’s owner/strategist James Danella personally to deliver the news.  “James Danella has developed a comprehensive, multi-faceted approach to meeting the Chamber’s goals of strengthening our position as the voice of the business community, promoting ROI to Chamber members, and maximizing all media platforms to increase awareness about everything the Chamber offers,” said Cione. “We’re very excited about the creativity and commitment that Media Vision will bring to the Chamber’s marketing efforts.”

     

    As a member of the membership committee, James Danella is no stranger to the Orange County Chamber of Commerce. “We are excited to be a member, let alone having the opportunity to guide the OCCC marketing efforts going forward.  I look forward to the work ahead with Lynn and the rest of the exemplary team at the chamber.” said Danella. In addition to marketing, advertising and public relations, Media Vision Advertising’s work with the Chamber will include developing strategies and creating opportunities to make the Chamber’s vision of being The Voice of Business in Orange County come to fruition.

     

    The Orange County Chamber of Commerce is one of the largest chambers of commerce in the state of New York.  Its headquarters is located in the town of Montgomery, NY in the Orange County Chamber Business Center at Scott’s Corners Drive.  It is the mission of the Chamber to provide an environment in which businesses succeed and the quality of life for everyone in Orange County is enhanced.  For more information regarding the Chamber of Commerce visit www.orangeny.com or call 845-457-9700.

    Media Vision Advertising is a full-service advertising agency located in the Hudson Valley. They provide advertising, marketing, strategic planning, media buying, content messaging, interactive, social media, and a full menu of design services, to clients in many different industries. Media Vision approaches every client as an individual crafting strategy and a creative effort geared specifically for their target market.  We invite you to visit our website at www.mediavisionadvertising.com or call 845-294-3228.

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    It’s Offical: MVA is the Agency of Record for the Orange County Chamber of Commerce!
  • 05/10/15 Uncategorized

    Website Builder Tools & Resources for the Small Business Owner

    This blog is the first in our “Toolbox” series, offering tips and resources for marketing a small business.

    As a small business owner, you have a lot on your plate.  You know that having an updated, modern, and effective website for your business is important, but the idea of creating a website can seem a daunting task….but it doesn’t have to be.

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    Website Builder Tools & Resources for the Small Business Owner
  • 25/09/15 Uncategorized

    Musing from the desk of Laura D: Do you know I love you?

    I recently attended a funeral for my Aunt who passed away 2 weeks before her 86th birthday.  Aunt Peggy was my mother’s oldest sister and beloved by everyone.  My family members are flung across the miles so, we don’t really see each other often.  Gathering for an extended weekend every other year at best, sometimes missing a few years in between because of LIFE, our time together is not as frequent as I would like.

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    Musing from the desk of Laura D:  Do you know I love you?
  • 12/08/15 Uncategorized

    Brand Loyalty and the Power of One

    Brand Loyalty and The Power of One
    My son loves football.  Born in late January, he spent his first Super Bowl Sunday asleep wearing football PJs and his arms in the air as if to signal TOUCHDOWN!

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    Brand Loyalty and the Power of One
  • 05/08/15 Musings , Tips

    Social Media Takes a Village

    Social media works best when it is interactive. 
    It works best when it becomes more than a place to update your status.
    It works best when it becomes a place to connect & share information with like minded people.

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    Social Media Takes a Village
  • 29/07/15 Uncategorized

    CMYK vs Pantone: Color Methods in Printing

    Ensuring color consistency throughout all your branded pieces

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    CMYK vs Pantone: Color Methods in Printing
  • 22/07/15 Tips

    Writing a Blog 101

    If you write it, they will come.
    Tips on writing a blog that builds customer loyalty!

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    Writing a Blog 101
  • 12/07/15 Musings , Tips

    What is Content Marketing Anyway?

    Let’s face it, we live in a fast paced society.  Everything is moving quickly and if you don’t try to keep up you can easily be left behind.  I’m sure you heard that “content is king” and are aware of the phrase Content Marketing, but do you really know what it means?

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    What is Content Marketing Anyway?
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